Mizu Inc., a leading provider of high-quality pool covers and accessories, is delighted to announce its strategic partnership with the Pool & Hot Tub Alliance (PHTA) and the Step Into Swim initiative. This collaboration marks a significant milestone in the effort to promote water safety and increase swim opportunities for people of all ages.
The partnership between Mizu, PHTA, and Step Into Swim reflects a shared commitment to fostering a safer and healthier community through education, advocacy, and access to swimming facilities.
Drowning Statistics: A Stark Reminder of the Need for Water Safety Awareness
Amidst the shimmering allure of water lies a harsh reality – drowning remains a global public health concern of alarming proportions. The sobering statistics associated with drowning serve as a stark reminder of the imperative need for heightened water safety awareness and comprehensive preventive measures.
According to the World Health Organization (WHO), drowning claims the lives of over 236,000 people annually worldwide. This tragic toll places drowning as one of the top 10 leading causes of death, surpassing even other high-profile health concerns. The grim reality is that a significant portion of these victims are children. Drowning is a major contributor to childhood mortality, particularly among youngsters under the age of 5.
Drowning is the leading cause of death among children ages 1 to 4 with nearly 4,000 fatal drownings happening yearly in the U.S. alone. Swimming lessons reduce the risk of drowning among children ages 1 to 4 by 88%.
In the United States alone, the Centers for Disease Control and Prevention (CDC) report that approximately 10 deaths occur daily due to unintentional drowning, making it the fifth leading cause of unintentional injury death in the country. This statistic takes into account all age groups, underlining the universality of the issue. Additionally, for every child who dies from drowning, another five receive emergency care for nonfatal submersion injuries, often leading to severe brain damage and long-term disabilities.
These statistics are not mere numbers; they represent lives tragically cut short and families forever changed. They serve as a clarion call for heightened vigilance and proactive measures. The importance of water safety education cannot be overstated. Simple steps, such as learning to swim, practicing vigilant supervision, utilizing life jackets, and securing swimming areas, can go a long way in mitigating the risk of drowning.
As these sobering statistics remind us, the battle against drowning is an urgent one that requires collective action. By raising awareness, advocating for proper infrastructure, and investing in water safety programs, we can turn these numbers into a testament of lives saved, futures safeguarded, and a world where the joy of water is enjoyed with a safety net of knowledge and preparedness.
As a recognized industry leader, Mizu is dedicated to providing innovative solutions that enhance pool safety, energy efficiency, and water conservation. Through this collaboration, Mizu aims to amplify its efforts and reach a broader audience to make a meaningful impact.
By joining forces with the Pool & Hot Tub Alliance, gains access to a wealth of industry expertise and resources. The PHTA is the largest and oldest association representing the swimming pool and hot tub industry, serving as a unifying voice for its members and advocating for the safe and sustainable use of pools and hot tubs. This partnership allows Mizu Pool Covers to contribute its expertise while leveraging the collective knowledge and influence of the PHTA.
Unlocking Lifelong Skills and Confidence: The Importance of Step Into Swim
Step Into Swim isn’t just an organization; it’s a catalyst for transformation. In a world where water is both a source of joy and a potential danger, the work of Step Into Swim takes on profound significance. By championing aquatic education and water safety, this nonprofit organization is not only teaching people how to swim but also empowering them with essential life skills and unshakeable confidence.
Swimming is more than just a recreational activity; it’s a vital life skill that can save lives. Drowning is a leading cause of accidental deaths, particularly among young children. Step Into Swim recognizes the urgent need to address this issue, ensuring that individuals of all ages, backgrounds, and abilities have the opportunity to learn how to swim. Their dedication to providing swim lessons, scholarships, and partnerships with community centers and schools is a testament to their commitment to fostering safer communities.
Beyond safety, Step Into Swim recognizes the transformative power of the water. Learning to swim isn’t just about staying afloat; it’s about building resilience, confidence, and a deep connection with the aquatic environment. The organization’s efforts go beyond the practical aspects of swimming; they instill a sense of accomplishment and joy that can resonate throughout a person’s life. By breaking down financial barriers and reaching underserved populations, Step Into Swim ensures that everyone, regardless of their circumstances, has the opportunity to experience the transformative magic of swimming.
In a world that can sometimes feel divided, Step Into Swim unites communities through a shared goal: the love of water and the empowerment it brings. Their work not only shapes skilled swimmers but also nurtures a sense of belonging and camaraderie. As individuals learn to navigate the water, they also learn to navigate challenges, building resilience that extends far beyond the pool.
In essence, Step Into Swim is in the business of changing lives. By imparting skills, building confidence, and fostering a deep appreciation for water safety, they are creating a ripple effect of positive change that extends from individuals to families, neighborhoods, and beyond. In an increasingly unpredictable world, Step Into Swim’s mission remains constant – to empower, to uplift, and to ensure that everyone has the opportunity to step into the transformative world of swimming.
Additionally, the partnership extends to the Step Into Swim initiative, a program that has funded swimming lessons for more than 300,000 children across the country since 2012. Step Into Swim supports a wide range of learn-to-swim programs, community outreach, and research to increase swim opportunities and reduce drowning rates. Mizu Pool Covers’ commitment to water safety aligns perfectly with the mission of Step Into Swim, making this collaboration a natural fit.
Mizu pledges funds to Step Into Swim for every replacement cover installed. PHTA (Step Into Swim initiative) will match 100% of all pool builder/service company pledges up to a total fo $500,000 or through the end of the year.
How You Can Help: Making a Splash for Change
Are you inspired by the synergy between Step Into Swim and Mizu Pool Covers? You, too, can play a pivotal role in their mission to make a positive impact. Here’s how:
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Spread the Word: Share the story of Step Into Swim and Mizu Pool Covers with your friends, family, and community. By raising awareness, you contribute to their mission of water conservation and accessible swimming education.
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Support the Cause: Consider donating to Step Into Swim or getting involved in their programs. Your contribution can help provide swim lessons, scholarships, and aquatic experiences to individuals who might not otherwise have access.
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Choose Sustainable Solutions: If you’re a pool owner, explore Mizu Pool Covers’ innovative solutions for energy-efficient and water-saving pool management. By adopting sustainable practices, you become part of the movement towards responsible resource use.
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Volunteer: If you’re passionate about water safety and swimming education, consider volunteering your time with Step Into Swim. Your expertise and dedication could help shape the aquatic future of countless individuals.
In a world where responsible resource management is paramount, the partnership between Step Into Swim and Mizu Pool Covers serves as a beacon of hope. Together, they demonstrate that collaboration, innovation, and shared values can lead to a brighter, more sustainable future. So let’s dive in, support their endeavors, and make waves of positive change that extend far beyond the pool.
About the Pool & Hot Tub Alliance:
The Pool & Hot Tub Alliance (PHTA) is the largest and oldest association representing the swimming pool and hot tub industry. With a focus on advocacy, education, and research, the PHTA works to promote safe and sustainable pool and hot tub experiences for all.
About Step Into Swim:
The Step Into Swim initiative, led by the PHTA Foundation, is a visionary program dedicated to increasing swim opportunities and reducing drowning rates. Through its support of learn-to-swim programs, community outreach, and research, Step Into Swim aims to empowering individuals and communities to enjoy the benefits of swimming and water wellness.
